Can content help sales?
For content to help increase sales and ROI, it must focus on audience needs first.
My extensive experience can help. I’ve been writing content since the time of phone modems when Nissan car sellers only handled Datsuns and Unisys was called Burroughs. I’ve stayed in business that long primarily by putting clients like Nissan and Unisys first. With my help, you can do the same for your customers.
Attracting with SEO
Start with search-oriented terms that increase your site visits. The right SEO attracts like neon lights on a downtown street at night. They bring customers to your home page, compel them to call for more information, or drive them to your brick-and-mortar store to look around.
And once they reach your site, how do you get them to stay? The longer they hang out, the more chances they have to like or share your content, subscribe to your services, or buy your products.
Meeting needs
Start with search-oriented terms that increase your site visits. The right SEO attracts like neon lights on a downtown street at night. They bring customers to your home page, compel them to call for more information, or drive them to your brick-and-mortar store to look around.
And once they reach your site, how do you get them to stay? The longer they hang out, the more chances they have to like or share your content, subscribe to your services, or buy your products.
Expertise
My expertise with the customers of different businesses can prove handy in tailoring your content to the right audience.
I’ve presented science demonstrations to 10-year-olds at the Pacific Science Center,
Developed technical manuals for software and hardware engineers at Unisys, Canon, and Toshiba,
Created landing pages targeted to families car-shopping at dealerships across the USA and Canada,
Revealed automated logistics to factory managers through Bossard web articles,
Described cruise ships to vacationers reading USA Today online,
Written copy for homebuyers that advertises real estate companies
And taught seniors their COVID-19 rights through the Corrales Law Group website.
Making it easy
As you can tell from this partial list, I transform topics as complex as physics, databases, mortgages, manufacturing, and virus transmission so the intended audience can understand. Making what’s difficult easy for your customers to understand builds trust. Then they’ll come running to you when they need your products and services to solve their problems.
Working together
To best serve your customers, I want to build a long-term partnership with you. We’ll work together to determine the best content for reaching your target audience.
My writing has never been late. So you can expect your stand-out content to be delivered on time while accurately meeting your specs. In return, please meet any deadlines we’ve created and be open to new ideas.
Some of my many clients appear in the graphic below.
Need more info?
Need more information about what I can do?
If you’re in tech, automotive, travel, or real estate, those happen to be my specialties, and you’ll find my writing samples for those topics in the links above and below. If you’re looking for content on different topics, check out General for different samples.
Playwriting is also a focus and I can use drama, storytelling, and theatricality to make your content stand out from everyone else’s.
